American Express Middle will be the Official Partner of Dubai Opera under a new partnership that reflects the organisations’ dedication to promoting arts and culture, and offering American Express card members in the region exclusive access to world-class performances in the upcoming seasons from September 2024 to May 2026. American Express Middle East will be sponsoring four captivating productions annually, each carefully selected to immerse its card members in enchanting narratives of wonder, romance, and cultural celebration. This partnership invites American Express Card Members in the region to immerse themselves in a realm of exclusivity, offering an array of exceptional benefits1:
• Dynamic Pricing: ticket prices fluctuate based on demand, offering a more affordable option for those who purchase early. • Early Bird Discounts: card members receive a 10% discount on all ticketed events, providing a significant financial advantage. • Exclusive Content: card members gain access to exclusive content, such as behind-the-scenes footage, interviews, and special events.
Mazin Khoury, CEO of American Express Middle East, said: “At American Express, we’re committed to enhancing the unique value of our membership with exclusive lifestyle experiences and sponsorships that resonate with our card members’ passions. “Our partnership with Dubai Opera is a testament to this commitment. We’re supporting the arts and actively enhancing the lifestyle of our Card Members by offering them exclusive benefits and access to world-class performances.” Paolo Petrocelli, Head of Dubai Opera, said: “We are proud to announce our new partnership with American Express Middle East, a collaboration that reflects the highest standards of prestige and excellence.
“This cooperation marks a significant moment for Dubai Opera, as it allows us to further elevate our offerings and create exceptional cultural experiences. “Together with American Express, we are committed to enriching the arts scene, providing unmatched access to world-class performances, and enhancing the cultural impact we have on our diverse and vibrant community.” This new partnership is a key element of American Express Middle East’s strategy to provide its card members with exclusive access to exceptional experiences across a diverse range of entertainment categories. – TradeArabia News Service
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